CalFresh Social Media Toolkit

Social Media Resources

During the COVID-19 pandemic, students need access to resources more than ever. We have developed outreach materials that you can use to promote CalFresh services to students on your campus, including digital postcards, social media images, and example copy for Facebook, Twitter, and Instagram.

Expand your food budget with CalFresh

Digital Postcard

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Expand your food budget with CalFresh 2

Digital Postcard

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Facebook, Instagram, or Twitter

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Facebook, Instagram, or Twitter

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Facebook, Instagram, or Twitter

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Image

Facebook, Instagram, or Twitter

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Facebook, Instagram, or Twitter

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Facebook, Instagram, or Twitter

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Facebook, Instagram, or Twitter

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Facebook, Instagram, or Twitter

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Example Social Media Posts

Feed your family (check emoji) Eat fresh (check emoji) Get grocery benefits (check emoji) Focus on school (check emoji)  It’s never been easier with #CalFresh! You may be eligible for monthly benefits for groceries to feed you & your family. See if you qualify in just ten minutes at https://students.getcalfresh.org/s/ccc   


Interested in getting groceries each month? Meet #CalFresh! Find out if you’re eligible to receive monthly benefits for nutritious food and maximize your food budget. [California Community Colleges] students can see if they qualify at https://students.getcalfresh.org/s/ccc


Nutrition is an essential part of #studentsuccess. With monthly benefits for groceries, [California Community Colleges] students receiving #CalFresh can purchase nutritious food and focus on their academic success. See if you qualify: https://students.getcalfresh.org/s/ccc


The #truecostofcollege is more than just tuition or textbook expenses. #CalFresh is here to help! You may be eligible for monthly benefits that can help stretch your food budget.  See if you qualify at https://students.getcalfresh.org/s/ccc

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COVID-19 Social Media – Facebook, Instagram, or Twitter

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COVID-19 Social Media – Facebook, Instagram, or Twitter

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Example Social Media Posts

Interested in applying for #CalFresh? With new #COVID19 measures, it’s easier than ever for eligible [California Community Colleges] students to sign up and receive money every month for groceries. To apply, call 1-877-847-3663 (FOOD) or fill out an application here: students.getcalfresh.org/s/ccc


For [California Community College] students already receiving #CalFresh benefits, new #COVID19 measures ensure no one loses the benefits they rely on in these uncertain times. Additionally, online grocery ordering is now available through Amazon and Walmart to ensure everyone stays home and healthy. Learn more: https://www.cdss.ca.gov/ebt-online


In response to the ongoing #COVID19 pandemic, #CalFresh has issued several new measures: online CalFresh applications, extra money, online grocery purchasing and delivery, and more. Let’s keep California communities healthy and equipped to handle such uncertain times. [Button link] For more info: https://www.cdph.ca.gov/Programs/CCDPHP/DCDIC/NEOPB/CDPH%20Document%20Library/BRANCH_ResponseToCOVID19.pdf


#CalFresh is committed to ensuring that recipients can continue to rely on CalFresh benefits during the #COVID19 pandemic. Extra benefits for eligible recipients and online grocery purchasing and delivery through #WalMart and #Amazon are just some of the ways CalFresh is staying true to that commitment.


#CalFresh is responding to the #COVID19 pandemic with a commitment to continue supporting CalFresh recipients through extra benefits, online purchasing, delivery features, and encouraging new CalFresh applications by easing the application process. CalFresh hopes to keep California communities healthy, home and equipped to handle these uncertain times.